admin, Author at Razor Video Brochures

Author archive for admin

  • Saying isn’t the same as being

    Saying isn’t the same as being

    Just telling audiences what you are is not the same as demonstrating what you are. Nike doesn’t say they’re cool…

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    Razor Video Brochures
  • Year of the Rat Production Schedules

    Miss these dates and it’ll be anything but Christmas. The festive season’s nearing and Chinese Year of the Rat celebration…

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    Razor Video Brochures
  • Finding your central human truth

    Finding your central human truth

    It’s easy to get lost in a shopping list of attributes when determining what you want to tell audiences about…

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    Razor Video Brochures
  • Floor the opposition

    Floor the opposition

    Your value proposition is a lot like a one-floor elevator pitch. If you spend the time and effort on developing…

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    Razor Video Brochures
  • Make it matter

    Make it matter

    At Razor Video Brochures we work with you to ensure what you have to say matters. What we mean by…

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    Razor Video Brochures
  • Get more hit than miss

    Get more hit than miss

    I challenge anyone to sell effectively to an audience they know nothing about. If the key to successful selling is…

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    Razor Video Brochures
  • Prepare to fail

    If you fail to prepare then prepare to fail

    Famed scientist Louis Pastor said ‘Chance favours the prepared mind.’ At Razor Video Brochures we agree wholeheartedly because the deeper…

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    Razor Video Brochures
  • Happy Birthday

    Seven years good luck

    They say the more you plan, the luckier you get and we couldn’t agree more. Planning in the video brochure…

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    Razor Video Brochures
  • Before we yell ACTION!

    Before we yell ACTION!

    We’ve all heard the term ‘point and shoot’ but when it comes to capturing great video, it’s a lot more…

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    Razor Video Brochures
  • Practice makes Perfect

    Practice makes Perfect

    At Razor Video Brochures our best practice methodology is a product of experience and an understanding of complex, high-end manufacturing.…

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    Razor Video Brochures